Over the last few years, online advertising and marketing equipment have been able to bring a drastic change in the way ventures are carried out online. Though all the relevant tools have not been able to be combined under one single platform, the relevant tools have become much simpler and faster to use for human beings. We have been able to make the best out of it by optimizing the general overall performance of our business.
Currently, there are a lot of pinnacle structures that provide equipment that will resource optimize the online presence of your business. You will be able to mix different tools to obtain a specific organization goal for success.
Among one of those online software programs is GetResponse. While talking about GetResponse, Email Marketing is the core of its operations which makes it an important software as email marketing falls under direct marketing. using electronic mail is a good way to commercialize goods and services and with GetResponse, you will get the support for both an individual marketer and your marketing team. This is a powerful tool that comes at a friendly price. With GetResponse, you can boost your conversion rates, increase your sales, maximize your return on investment (ROI), and also save time that is consumed by your traditional marketing methods. This program will turn your online mail into a gold mine.
What Is GetResponse?
GetResponse, in basic, is an E-marketing software that allows you to create content, increase traffic, and also boost the sales of your online business. It also includes some amazing features such as auto email responder, which makes your job much easier. It is much more popular among people who operate an e-commerce business or affiliate marketing businesses, as they prefer to have an automated email system. GetResponse also helps in generating more leads.
GetResponse has a lot of features to offer for your online marketing and can handle both your small and very large email lists which can be up to 1 million+ subscribers. It has been around for over 10 years and has been able to provide easy-to-use, self-service applications, and expert support to its users. Their support can help you create and manage email marketing campaigns, newsletters and autoresponders that convert contacts into customers as well. Through responsible and fully automated list hygiene, anti-spam practices, and established relationships with major Internet and email service providers, GetResponse has maintained the highest possible deliverability standards for over a decade. Alongside, GetRespond is always ensuring that the customers’ messages deliver the highest possible return on their email marketing investment.
How Does GetResponse Work?
1. Convert Web Visitors to Subscribers
The thing about marketing is that if you are able to generate leads or traffic leads, it will ultimately turn into conversions. GetResponse offers you an easy solution that will help you generate traffic. You only have to define your target audience, then you can move forward to your estimated advertising budget, design a message, launch it, and in the end, you can monitor the results. GetResponse is integrated with major social media platforms such as Facebook and Instagram, which lets you advertise your content there.
Setting up a signup form for your subscribers takes a few minutes. Once you have created the signup form, you plug the HTML code from GetResponse to your email and website. Your subscribers will now be able to subscribe at any time.
2. Get to Choose Different Designer Templates
The neater the email looks, the better it will be for you. A plain and boring mail is one we would be too tired to look at, let alone respond. GetResponse offers 300 designer templates to choose from. You will be able to create eye-popping campaigns to appeal to your wide audience which will also boost your response as well as subscription rates. The campaigns may involve special offers or newsletters invitations along with announcements.
GetRespond provides us with an editor, within its templates, which will allow you to customize the templates according to your wants. You can add logos, headline, and so on for your emails too. You can design landing pages as well for your website or products which are also a part of the sales funnel.
3. Test Your Email Campaign Results
GetResponse ensures that the emails you create for your campaign are effective by testing your email to ensure that your campaign generates the best possible outcome. To test your emails, you need to create a minimum of 5 email samples you think might work and It will test each email individually and select the best version.
GetResponse has analyzed research data on consumer behavior to determine the number of times a particular group of people open their emails. Time usually depends on individuals, but GetResponse’s analysis shows that most people access their emails in the morning around 9 a. m., lunch hour, and in the evening. GetResponse has adopted a perfect timing system to deliver your emails at the right time to your subscribers.
4. Create a Store
GetResponse offers to host your online store as well as it will integrate it with other online shops you may be running. It is compatible with platforms such as Shopify, Stripe, Etsy, Magneto, WooCommerce, and Big Commerce.
GetResponse truly cares about all your needs as they have considered the payment side of your online store as well. It is compatible with various payment methods, including PayPal, Blue Snap, Stripe Pay U, and Square. GetResponse also helps you to guide clients to your stores using sales funnels. Funnels are a series of landing pages that aim at guiding a customer to generate a lead, subscribe or make a purchase.
5. Set Up Autoresponders and Follow-up Messages
While most marketers give up after they have been rejected twice, the truth is that most sales are only completed after almost five inquiries. GetResponse endows you with autoresponders and follows up messages to be able to understand why customers abandoned their carts and to convince them to complete their purchases.
You can use autoresponders to create effective drip campaigns. The autoresponders deliver your messages at the time intervals that you preset. Your marketing and conversions will go on even when you are logged out and attending to other important businesses.
6. Integrate Audio and Video Content
When you receive an email, you would feel a more confident feeling like you’re interacting with a human rather than a machine, wouldn’t you? Well, it seems that attaching creative images and videos with you and your team addressing your customers can help you achieve this.
GetResponse multimedia lets you record videos as well as attach images to promote new products or services without the need to use external software. GetResponse will deliver as well as store your multimedia emails.
7. Conduct GetResponse Surveys
Your business is driven by your customers for which it is essential to listen to what they have to say. GetResponse offers you the opportunity to take surveys from your customers which will help you listen to them about the kind of service or product quality they want from you.
In the survey, you will be able to ask as many questions as you like as well as to conduct research after every given number of days depending on your needs. Surveys provide you with important data necessary for approving products, target campaigns, and to keep your business competitive. You can create your survey in a simple click and drag motion.
8. Use GetResponse Email Analytics
After the survey, GetResponse will generate results that will eventually influence the actions you take in email marketing. GetResponse analytics lets you track every opened email, every click, everyone that unsubscribes, and all purchases made.
GetResponse delivers customized results on a daily basis. They represent the information using visual graphs, which also helps you to track your past and present performance.
9. Mobile Access
When using GetResponse, you don’t have to worry about losing track of your email marketing when you are away. GetResponse also has an app that allows you to track the progress remotely. While you are away if you meet new people who are interested in your products the app enables you to add their emails on the spot.
These tools can help to increase your conversion rates, boost sales, increase your ROI, and also help you to save a lot in terms of finances and time. Within a matter of minutes, you can set up your email marketing and get responses within a couple of minutes to hours. Keeping in mind that time is a valuable asset; you simply cannot afford to waste it.
You can now use GetResponse to create auto funnels, landing pages, webinars, autoresponder messages, and manage your E-commerce store. GetResponse also provides analytics that will help you analyze the performance of your online business and make appropriate decisions.
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What Are The Features Of GetResponse?
1. Create Landing Pages
GetResponse allows you to create landing pages while most online marketing software requires third-party platforms to create landing pages. You can create a landing page on the GetResponse payment plan. Moreover, these landing pages are user-friendly and can maintain quality appearance on all devices including mobile devices.
2. Customer Relationship Management Tools
For improvement in customer interactions, GetResponse offers management tools as well. For example, you can create messages tailored to a specific customer but you can also use the tools to tailor an offer for a particular customer based on their interests or recent purchases.
GetResponse also gives you the opportunity to host webinars. Webinars are important as they help to educate your customers as well as to improve customer interaction. The pricing of every webinar depends on the payment plan that you have subscribed to.
4. Auto responders
Autoresponders are automatic messages or emails your customers receive based on their activity on your store, such as registration to your email list. You get to design the message in the autoresponder and schedule the time or intervals to send them.
5. Autofunnel/Sales Funnel
The auto funnel feature is among the features that revolutionized GetResponse from an email marketing software service to a service that can eCommerce business. Autofunnels are automated, which means they will operate without your input. It is also the best tool for making sales funnel for your project. GetResponse provides a lot of functions in making those funnel.
Split testing is a process that helps to determine the efficiency and effectiveness of an email or an auto funnel. GetResponse lets you compare the performance of 5 messages at a go.
With GetResponse, you also get to perform various analytics to monitor the performance of your online business. Its analytics covers email return on investment (R.O.I) , metrics overtime, per-user information, one- click segmentation, and performance comparison of E-Newsletters.
Pricing Plans Of GetResponse
1. Basic Plan
▶ Up to 1,000 subscribers: $15 per month
▶ Up to 2,500 subscribers: $25 per month
▶ Up to 5,000 subscribers: $45 per month
▶ Up to 10,000 subscribers: $65 per month
2. Plus Plan
▶ Up to 1,000 subscribers: $49 per month
▶ Up to 10,000 subscribers: $75 per month
3. Professional Plan
▶ Up to 10,000 subscribers: $165 per month
▶ Up to 25,000 subscribers: $255 per month
4. Enterprise Plan
▶ Up to 100,000 subscribers: $1,199 per month
Our Final Words:
While promoting your product or services, email marketing can come extremely in handy. GetResponse does not fall short of your expectations as a marketer who needs to reach its customers. Your GetResponse marketing list enables you to establish and distinguish various categories of your clients and categorizes them to partners, prospects, and current customers.
With GetResponse you get a 99.5% assurance of delivering your messages. This will help you achieve success as your product will be seen as responsive and will help build profitable contacts. The main end goal of GetResponse is not only to help you deliver your categorized email but also to use various management tools to maximize your ROI by generating leads and to enhance the customer experience. This will ultimately be beneficial for your sales.
GetResponse is hands down, one of the best software for online marketing. If you run an online business, GetResponse definitely will be in your favor. You get features that will help you interact as well as change the narrative of your users. With its dynamic features, you won’t have to look far for making more sales. The features GetResponse provides are different management tools under one single software which can be really difficult to find.
They are even providing a free 30 days trial. Check them out! CLICK BELOW